Via Hypebeast.
I'm going to be honest. The frame looks like any generic asian made carbon frame. I had no idea BMW was into bicycle manufacturing. Motorcycles? Yes. Bicycles? I dunno. And who was their bicycle consultant? Why would you EVER put an Ultegra drivetrain when you're claiming "technically-sophisticated equipment" and "top quality bike"? The drivetrain should've been Di2. The wheelset should've been some 404 carbon clinchers. The list goes on and on.
The only saving grace is the dope M badge. Everything else is meh.
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